Originally reported by the New York Times at http://www.nytimes.com/2016/07/07/business/smallbusiness/cosmetic-surgery-thats-just-a-click-away.html?_r=1, Zwivel is a way for patients who want plastic surgery to find the perfect doctor. Cosmetic surgery is known for potentially causing a lifetime of looking botched, so future patients are being extremely careful in choosing a doctor for their plastic surgery needs. This has led to high consultation costs for many individuals, as they strive to find the perfect doctor and to understand the procedure ahead. Dr. Gary Breslow and Dr. Craig Abramowitz created Zwivel to give patients and doctors an online site to connect each other without having to be face to face.
Patients are free to use the site at no cost, making Zwivel especially desirable. Pictures and videos can be shared with doctors to get answers about what they are up against and patients can keep searching until they find the perfect doctor for them and set up a formal consultation on plasticsurgery.org. Dr. Breslow created Zwivel because he was frustrated with the entire consultation process and soon found that other doctors felt the same way. Zwivel had a slow and costly startup but is now expecting to be profiting $15 million in 2020.
One of the many talented doctors on Zwivel, Dr. Rod Rohrich, was found by plastic surgery patient, Amber Ingerman after she went to several consultations trying to find herself the perfect doctor. Zwivel made it simple and easy for her to to find Dr. Rohrich and scheduled with him immediately. Working as a plastic surgeon in Dallas and a professor at UT Southern Medical Center, Dr. Rohrich is nationally recognized as one of the best plastic surgeons in the United States. Restoring youth to bodies everywhere, Dr. Rohrich has appeared all over the television being featured for his miraculous technique.
Dr. Rohrich has worked as Chair of the Department of Plastic Surgery for 20 years, giving him the experience and knowledge it takes to put him and his team on everyone’s radar. He has shared his wisdom with his students and colleagues, trying to improve the way plastic surgery is done. He aims to be safe and effective with every one of his patients, giving them natural looking results, making him extremely desirable to those that are seeking surgery. With so many interests and specialties, Dr. Rohrich has a large pool of patients and now with Zwivel, even more.