Shaquille O’Neal Talks about Partnership with Boraie Development

Shaquille O’Neal, the former NBA megastar, teamed up with Boraie Development in 2013 to bring life back to a rundown high school. Construction didn’t kick off until late last year but was completed promptly. The new 1 Sector St. apartment tower, popularly referred to as “Shaq Towers,” is a 168-unit apartment building in New Jersey.

The first Shaq-involved building was so well received that O’Neal and Boraie Development partnered again to begin work on Boraie Development’s 777 McCarter Highway property. While the exact details are still under development, O’Neal revealed that he plans to turn the building into a 35-story, 350-unit apartment building.

O’Neal only invests in things that will make a positive difference, according to his own words. There’s been considerable interest in New Jersey since much of New York has become overcrowded and lost its energetic community vibe.

Many construction companies have shown interest in properties all over New Jersey. Boraie Development holds several properties in the Newark and New Brunswick areas. One of Boraie Development’s most notable properties recently opened up to the New Brunswick people. The Aspire, the shining jewel in Boraie Development’s portfolio, is massively praised by many.

The Aspire is a 17-story, 238-unit apartment high rise just steps away from the local train station. That train station offers residents direct access to Manhattan and Philadelphia, making that part of New Brunswick a growing hot spot for future development. Many predict it won’t take long for The Aspire to be at full capacity.

As the premier address for luxury and comfort in the area, The Aspire strives to make every resident’s life as convenient as possible. They offer spacious studio, one-bedroom, and two-bedroom apartments. The modern-designed property offers residents full, superior service, including one of the most vivacious restaurants and retail centers in central New Jersey.

Once inside one of those spacious apartments, residents are treated to large windows that offer fantastic views of downtown. The most luxurious residences have private terraces and balconies, but they all have amazing views. Also, they all have 9- to 10-foot ceilings, making each room feel even more spacious.

The living areas all have real hardwood floors, and the bedrooms all have extravagant, plush wall-to-wall carpeting. Those with roof access find it equipped with electric barbecues and outdoor seating.

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