Donata Meirelles – Success in Fashion

Little Tea on Ms. Meirelles

When in Brazil, do as Brazilian’s do; and that is to follow the fashion sense of the one and only Donata Meirelles. She is one of the most renown fashion guru’s in the world, according to French fashion stylists. Ms. Meirelles has been in the fashion arena for more than three decades; and has made a name for herself when it comes to all things stylish. Her name is synonymous with Vogue, and she is currently their Style Director and has been so for more than five years.

Life Before Vogue

Before her life of being a fashion guru and working for Vogue, Donata Meirelles attended college at Columbia University located in New York. After finishing college she moved on to take her studies into a real life career. She started her illustrious career at Daslu Boutique in the early 90’s. She was such a success for years and began to be recognized by influential French stylists, buyers, and editors. This success parlayed into becoming the Editor in Chief of Vogue Brazil in the early 2000’s; and this was the beginning of her rise to fame. Follow Donata Meirelles on Twitter for more fashion.

Personal Life, Beliefs, and Goals

Donata Meirelles is married to a successful entrepreneur, Co-Founder and Partner of the ABC Group, Mr. Nizan Guanaes. ABC Group is one of the top communications holding company and is predominately in Latin America. Ms. Meirelles is also the Founder of the Women in the World Foundation, in which she has been honored with several awards on its behalf. She is also renown for her advocacy for aiding those that suffer from HIV and AIDS.

Donata Meirelles’ believes that fashion is her passion and has always been apart of her lifelong journey. She feels that here travels to other countries have have aided her in keeping up with the every changing trends of fashion. She strongly believes in building a brand that has a purpose and can be of use to those that utilizes it. Her fashion sense will continue to influence worldwide followers for years to come. Read More:

Donata Meirelles’ Biggest Fashion Items

Over the past few decades, Donata Meirelles has been steadily climbing the ladder in Brazil’s fashion industry. To date, she’s been successful and held a variety of notable positions with prominent fashion companies. Most recently, Ms. Meirelles held a somewhat prominent role with Vogue Brazil for several years. Throughout this time, she’s been able to develop a variety of different skills and a substantial amount of knowledge about fashion. Combined with her love for fashion and she’s been one of the most notable figures in the Brazilian fashion world over the last few years. Throughout this, she’s also been vocal about what trends she’s a fan of, as well as which kind of fashion products she can’t live without. Read more Donata Meirelles at

One of the most notable of these has been Ankle Boots. While this may be surprising, Ms. Meirelles does have a few different reasons as to why she has a few different pairs of Ankle Boots in her wardrobe. The first of these is just how much of a range that they have; for example, she’s noted that they can be perfect for the likes of a Spring dress. However, she also noted that they’d be perfect with jeans and other pants’ during Winter. Because of this, Ms. Meirelles has noted that they can be one of the more versatile types of shoe currently available. However, the standout features don’t end there. With the variety of textures and colors available for Ankle Boots, there can be quite a different amount of styles to choose from. Furthermore, Donata Meirelles has also noted that they can also be quite comfortable. Because of this, she’s noted that they can be one of the more practical of the footwear options available. This will make them perfect for anyone who’s on their feet for much of the day but who still want to look stylish.

Having said that, Ankle Boots aren’t the only things that Ms. Meirelles has fallen for in recent years. She’s also noted the comeback of Bucket Bags, which were first popular in the 1990s. As a bit of a nostalgia fan, Donata Meirelles was instantly a fan of the trend. However, she’s noted that there are a few different things that women could love, with the most significant being the style that Bucket Bags offer. Similar to Ankle Boots, Ms. Meirelles has also noted that they can be incredibly practical for day to day life.

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The RealReal: Bridging the Gap between Consignment and Luxury

The RealReal has represented an exceptional turn in the fashion market. We’ve reached a stage where purchasing secondhand items have become more commonplace, instead of being a shameful act. When it comes to The RealReal, it is more likely that the reason for this is the type of goods that the company peddles out to their customers. On there is an article by Jason Del Rey, “The RealReal-The Fashion Site That Sells Secondhand Gucci and Louis Vuitton-Wants to Raise a New $100 Million Investment”, that discusses some of the better qualities of the new consignment giant. There is a real opportunity for retailers like this, where individuals have access to goods they would normally have access to.

While The RealReal does sell secondhand luxury goods, they work in conjunction with sellers to ensure that their products find a new home. The RealReal takes a commission on every single item that they sell, anywhere from 50% to 60% of the proceeds. This is how the company has made their money, more than 170 million at this point. Items usually don’t make it long in the mostly web-based transactions, but even in their brick and mortar location items are constantly fluctuating in an out of the retail floor, as those items are also listed for sale on the website. While this promotes a sense of urgency, it also allows individuals to see all of the items that are available to them at a given moment.

The RealReal has an exceptional business model and it gives customers a sense of security when they are shopping for their secondhand goods. It is commonplace for individuals to attempts to pass off fake items as luxury items, having a service like The RealReal allows individuals a sense of freedom when they are shopping for these types of items. The article discusses how the current CEO is trying to expand funding, one can only hope that this is in an effort to expand the shopping opportunities as well. The market for such goods seems to be growing, and new alliances among luxury brands are being created. It seems that for now, The RealReal is bridging the gap between consignment and luxury.

Fabletics: Staying At The Top Of The Fashion Industry

When it comes to activewear and leisurewear, there is no company quite like Fabletics. The brand has consistently tried to stand out in the industry and has implemented some of the most ingenious tools to help boost their overall sales and customer base. The brand was founded by Kate Hudson. Hudson teamed up with entrepreneurs Adam Goldenberg and Don Ressler who are the owners of TechStyle Fashion Group. Putting her fashion sense to good use, coupled with Goldenberg and Ressler’s grasp over the industry, the three were able to start a company that is now taking on some of the biggest names in the activewear segment. The brand was founded in 2013 and today has grown to be a multi-million dollar brand.


Fabletics is one of those few brands who march to their tune. With every new fashion season, Fabletics seems to be doing something new, that no one else is doing. They have redefined the entire shopping experience that customers would traditionally have, and have made it far better than any other activewear site out there. They have made the shopping experience efficient and a lot more customer friendly, which is a route that not a lot of brands seem to be taking. This has enabled them to stand out and grow extensively in such a short span of time.


One of the things that Fabletics stands out for is their extensive collection of clothes. Kate Hudson is known to be a fashion icon with a keen interest in maintaining personal fitness. She is the embodiment of the customer base that Fabletics had in mind, and was able to give women all over America the kind of clothing that they would want to wear when engaging in any fitness activity. The brand tries its best to stay at the top of the competition by implementing fashion that is straight off the runway, and not available anywhere else. Time and again, Fabletics has been the one to put out activewear fashion before any other brand has been able to.


In the early months of 2017, Fabletics decided to bring another celebrity on board to help them with their collections. This time, it was singer/actress Demi Lovato, who is also a big believer in maintaining personal fitness. The collection received an incredible response from people all over the country who were already active supporters of the brand and brought on several new customers as well. The collection was entirely designed by Demi Lovato herself and included some of her favorite activewear styles with inspirational lines from some of the songs from her most recent album that was published the year before.


Just like all the other brands in the TechStyle Fashion Group, Fabletics too functions on a membership system. Customers who want to purchase from the brand are encouraged to opt for the subscription plan that they have in place, which allows them to receive sets of activewear every month, depending on the plan that they choose to go in for.



Fabletics Getting Into The World Of Business

Fabletics is ultimately changing the game and the industry by creating successful opportunities for women to get what they are looking for. It’s tough to find quality activewear at affordable prices, and the best part is that it is such a worthwhile investment because of the different ways you can save your cash. As an online monthly investment, you gain so much access to the biggest and best designers at prices you can easily pay for. They stand out to being the most unique online website and program, and the ways to save money are endless.


The best part about the way this site works is the fact that they are trying to build and create a space where growth can happen. They are going to build their own set of stores to introduce the reverse showroom technique. People today can go in to the beautiful Fabletics stores, and so you can easily come together and you can try on the clothes you like right away. You can try the clothes on your own and even decide to purchase later on. You’re going to enjoy being in the store and doing a lot in the end. It pays off to use your membership and take it to the next level.


The most important thing to do is to focus your time and focus on enjoying the brand and the incredible ways you can get amazing designs for activewear in one place. Kate Hudson is an incredible actress who has changed her path and built a business with the company. The entire corporation loves having the brand come together. The company definitely has been taking on Amazon in a new way, and Hudson enjoys and loves how the brand has come to build its growth over the years. Fabletics is so unique and different, and they definitely are capable of providing the best activewear to women everywhere.


Kate Hudson loves the connection the way that the brand works. She loves working in a nice office to create that professional connection and how it is developed. There are several people who enjoy and love how this company has built its connection with everyone. Hudson works diligently with the team, so you know she definitely has helped the brand in its own way. You can take the quiz for new members to help the company find out what you are mainly looking for in your clothes.

Wengie’s Tips For Colored Hair



In this video, Wengie outlines 9 hair care tips for colored hair. These tips will help your hair stay healthy and strong after coloring treatments that are known to damage the hair.


#1: Wash your hair less. Shampoo can strip the hair of natural oils, making it dry and brittle.


#2: Use a dry shampoo to prevent the need for more washes. This type of product can be used when the hair becomes oily. Wengie also mentions that hair will become more oily if it is washed too often.


#3: Try different hair styles to make the hair presentable when it becomes greasy. This can delay having to wash it before the appropriate time. This can include up dos or wearing hats.


#4: Use nourishing oils, such as coconut or Moroccan. Focus on massing the oil into your ends. Wengie uses an organic variety of coconut oil.


#5: Do not wash the hair prior to bleaching or coloring treatments. The oils will Protect the hair from further damage during the processing time.


#6: Use conditioner designed for the color of your hair. Typically salons can provide the appropriate type of condition


#7: Do not wait too long before getting the roots touched up, as too much virgin hair can be difficult to lift.


#8: Use a volatizing mousse to “plump” the hair up.


#9: Use a good brush with natural bristles. This will prevent the hair from snapping off and the bristles can help distribute the natural oil throughout the hair.

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Do Fabletic Leggings Rival Pricer Brands?

Building a $250 million business in three years is no small feat, but is exactly what Kate Hudson did with her business Fabletics. Fabletics specializes in providing high-quality workout clothing for customers at an affordable price. Fabletics has made a name for themselves the past few years and through their business choices and products have stayed a top contender in the industry.


Fabletics started at as an exclusively online business. Making an impact in the online market is hard, especially considering Amazon controls 20% of the fashion e-commerce market. In order to grow into the strong business that they are, Fabletics used a reverse showroom model. Showrooming is when someone goes to a store to try something on and then purchases online at a cheaper price. Since Fabletics was at one time an exclusively online store, when someone comes into their physical store there is up to a %50 chance they are already a member. If they are not already a member, %25 become one by the time they leave. If you like something in-store and try it on it will get added to your online cart incase you decide to buy it later and don’t want to forget what it was. For Fabletics, it does not matter if the sale is online or in-store, it is all a part of their service.


Customers of Fabletics are in love with the products. It is hard not to when the clothes are compared to high-end retailers who sell their clothing for over double the cost. Fabletics leggings do not loose shape or color after wear and wash, so you can wear them as much as you like and they will stay and look the same as the day you bought them. Not only is the staying power amazing but they are not see-through. They are constructed out of multiple layers of compression so there’s no chance of anything showing through and they stretch and move with your body for complete comfort.


Not only to the leggings feel amazing but they look amazing as well. The leggings come in different colors and styles. If you like bold prints or solid colors, Fabletics has the leggings for you. Not to mention, the leggings come in multiple sizes and lengths, making it easy for people with hard to find sizes to find workout gear to fit their body’s.


Their amazing clothing is also amazingly affordable. You get a whole outfit for half the price of a pair of leggings from one of the more pricey workout brands. Fabletics has found a way to make fashionable and good quality workout gear affordable. It is no wonder why people love them so much. With low prices and good clothing, Fabletics is sure to continue to grow over the years.

Fabulous Fabletics!


Most people have at least heard of the company Fabletics. Its co-founder Kate Hudson is reason enough to get the company on the average person’s radar. The monthly subscription service offers cool and stylish work out clothing and gear which is affordable to everyone even those who earn a modest salary. Below are a few non-sponsored reviews of the company and more information about their trendy products.


According to the Krazy Coupon Lady, Fabletics is an awesome deal allowing the any girl access to casual yet stylish workout clothing. The company provides great deals with deals starting around $100 for three pieces of clothing but consumers can enjoy a large discount on their first purchase. Fabletics clothing is as luxurious as articles offered by higher end retailers. The service is a monthly subscription which means consumers will receive fabulous outfits on a certain day of the month but can always log in to cancel their subscription.


A Foodie Stays Fit also sings Fabletic’s praises. The site states that you may skip any months that you aren’t feeling fabulous. Terri from the site goes on to say that the clothing items are high quality and even compares them to a certain name brand clothing line which is more expensive than Fabletics. She also reports that customers can pick and choose items via the company’s website. Points are also given which equal free clothing items!


Another website giving Fabletics glowing reviews is Trust Pilot. Reviewers on this site give rave reviews of the company’s stylists. Having a stylist pick out your clothes for you is a plus for any busy woman looking to stay fit and look good while doing so. Consumers simply provide input as to what kind of clothing they might most enjoy.


Fabletics offers a variety of high quality items. Among the items available for purchas are tank tops, sports bras, and other comfortable yet fashionable gym shirts. Shorts, pants, and leggins are available for your bottom half. And let’s not forget about the wide array of accessories. Fabletics’ products also include work out bags, head bands, socks, water bottles, panties, and many more cool active wear and gym accessories.

Fabletics thrives on Amazon

In less than three years, Kate Hudson’s Fabletics is doing very well in the e-commerce fashion sector and has a net worth of $250 million. The brand sells their pieces on Amazon, a prominent e-commerce site controlling approximately 20% of the online fashion market. Fabletics use a different approach, and that is why it has many clients. For customers to purchase the clothes, they must subscribe to the brand. This technique of selling attracts many clients as clients like brands that demand commitment from them. The subscription, convenience offered by the brand, and membership give Fabletics the best tool for attracting more sales.


A few years ago, people had a notion that expensive products are the best, and therefore went for the costly product. However, with the economic changes taking place in the world, that notion does not work so well for most brands, unless it is Apple. This means that a different strategy has to be reinforced. Brands now put more effort on the brand recognition, customer support, gamification elements, and last-mile service to appeal to the modern clients.


According to Greg Throgmartin, the General Manager, Fabletics is focused on creating a reimagined and modern high-value brand from the word go. He added that the membership technique enables the brand to offer more personalized services and trendy clothes at a price almost half the competitors’ fee.


Three strategies that make Fabletics successful


Reverse Showroom technique

Most Fabletics counterparts are affected by the adverse effects of the showroom. Customers look for items offline and buy them at a lower price in other stores. Conversely, Fabletics has a way of doing it. It is a unique brand that has actually transformed browsing into a positive vibe and is benefiting from it. Fabletics has their unique way of doing things that ensure clients rely on them and even build solid relationships with the clientele. Their current tactic keeps the brand informed of the local markets. This strategy has increased the number of members and most shoppers who try a certain clothing end up buying the piece. Fabletics is one brand. Therefore, it does not care whether the client buys online or from the stores.


Utilizing members preference and global trends

Displaying the right content in the physical stores and on online pictures is a major element to ensure customers do not walk away from the brand and Fabletics understands this very well. When a brand uses online data to determine the current trend in the taste and preference of people in the local area, it will only stock items that appeal to the people in that locality. Fabletics stores are stocked with clothes based on several factors such as real-time sales activity, social media sentiment, and client preference for local members. However, Fabletics does not base on this data entirely. It combines global trends in fashion with the members’ preference data to bring ultimate satisfaction.


Focusing on Accessibility, culture, and people to accelerate growth

The company has an annual growth rate of 35%. This growth is attributed to the quality products offered at a favorable cost, innovative membership programs, fast purchase options, as well as quick methods of distribution offered by the brand.

Fabletics was founded by Adam Goldenberg, Don Ressler, and Kate Hudson in 2013 after they saw a market niche in the active wear. There were numerous brands in the market. Nonetheless, none of the brands offered high quality and stylish pieces at a great price. Fabletics focused on creating pieces that inspire people to remain active at any workout session.


Fabletics From JustFab: Style On Point

New Trend In Women’s Activewear

When going to a clothing store costs too much money, we all turn to buying our clothes on the internet like Pinterest. Shopping online is all the rage these days. The only downfall with shopping online is that you can get ripped off. We have all purchased something online that we were incredibly excited about, buy when it arrives to our doorstep we are greeted by a product that is nothing like what we ordered. That is no longer a problem if you are using JustFab.

What Is JustFab?

JustFab is doing remarkable things in terms of changing the market for women’s clothing. They make it easier than ever before to find your own individual style while finding clothing that is affordable to purchase. They also came out with an activewear brand called Fabletics, which is unlike any other clothing brand I have found, and I work in the fashion industry.

Fabletics is unlike any clothing brand I have encountered because a major celebrity has hand picked all of the styles. Kate Hudson founded Fabletics with the help of Don Ressler and Adam Goldenberg back in 2013. Their aim in creating this activewear company for women was to provide women with an affordable price for high quality sports wear. Fabletics sells all different kinds of activewear for women, too. They have leggings, pants, shorts, tank tops, sports bras, and a myriad of other beautiful items to choose from in their selection.

JustFab and Fabletics each have their own VIP membership programs that bring you closer to your fashion sense. The membership makes me feel like I am more in the loop in terms of fashions and trends on It also helped me figure out some questions about my own personal style. When you sign up for a membership you end up taking a survey of your interests. You get to choose different types of shoes and outfits based on specific occasions. It really helped me hone in my taste in clothing, and they give you access to a Personalized Boutique on top of all that. You also get deep members only discounts on all of your purchases.

The membership discount for being a VIP member with JustFab is up to 50 percent off of the regular price, so you get to save money the moment you join. I joined for the fashion insight, but I will never pass up a saving like this. You can turn off the membership easily, so there is no need to worry about getting charged if you decide to no longer use their services. I like my style this spring. It’s going to blow every out of the water. Source: